UK Homes 4 Heroes Pride And Passion Ltd

Charity 1138073

www.ukh4h.org.uk

Overview

Summary

Sources:Civic AtlasAI-assisted

UK Homes 4 Heroes Pride And Passion Ltd appears to position itself as a practical resettlement and welfare organisation for former Armed Forces personnel and their families, combining immediate street-level help with accommodation, advice, mental-health-related support and respite. Its stated model spans crisis response and longer-term stability rather than a single service. However, the supplied website content is unrelated casino promotion, creating a significant gap between the charity’s stated purpose and its public-facing digital presence.

See observations

Operational geography

Sources:ONSCivic AtlasAI-assisted

Coverage: National

Operational areas:

    Evidence and reasoning
    Supporting evidence
    Remaining uncertainties
    • The Charity Commission's current record directly lists Birmingham City as a place where the charity operates, but it provides no Birmingham service address, delivery location, ward, partner, outreach schedule or beneficiary-area breakdown.
    • No supplied Birmingham ward or recognised place can be evidenced: Birmingham City cannot safely be translated into City Centre or any individual ward.
    • The latest trustees' report, for the year ended 31 May 2025, confirms continuing outreach, food provision, counselling, assistance and rehousing support, but does not identify Birmingham as a delivery location. It does identify Whitstable centre operations as a funded activity.
    • The organisation's official 'What We Do' page names outreach in London, Brighton and Bournemouth, but not Birmingham; this conflicts with the Charity Commission geographic declaration. The supplied website content was also dominated by unrelated casino material, so it cannot be relied on as a current operational source.
    • There is no evidence of a physical site, hub, accommodation unit or material delivery partnership in Birmingham. The registered office is in Whitstable, Kent and should not be treated as a Birmingham operational site.
    • National coverage is a reasonable interpretation of the Charity Commission's current declaration across English locations, London, Northern Ireland and Scotland, rather than evidence that services are delivered consistently in every part of Birmingham.
    Additional evidence needed
    • A current Birmingham outreach timetable, service-location list or referral pathway published or confirmed by the charity.
    • Confirmation that any Birmingham hub, accommodation, storage base or regular outreach meeting point remains active, including its broader area of operation.
    • Evidence from a Birmingham-based statutory, veterans' or homelessness partner identifying the charity's current role, delivery area and frequency of activity.
    • A current annual or impact report that disaggregates outreach, rehousing or support activity by location.

    Areas of work

    Source:Charity Commission
    • Accommodation/housing
    • Education/training
    • General Charitable Purposes
    • The Advancement Of Health Or Saving Of Lives
    • The Prevention Or Relief Of Poverty

    Who they help

    Source:Charity Commission
    • Other Defined Groups

    How they help

    Source:Charity Commission
    • Makes Grants To Individuals
    • Other Charitable Activities
    • Provides Advocacy/advice/information
    • Provides Buildings/facilities/open Space
    • Provides Human Resources
    • Provides Services

    Discoveries involving this organisation

    The Atlas has not published any Discoveries involving this organisation yet.

    Observations

    Sources:Civic AtlasAI-assisted

    • A bridge between immediate hardship and resettlement

      The organisation appears to combine emergency support with longer-term transition support for veterans, rather than treating housing, food, advice and wellbeing as separate issues.

      Why it matters

      This suggests its role may be to help people move from acute instability toward civilian resettlement. That is a broader and potentially more relationship-intensive role than simply providing accommodation.

      Show evidence

      • “The charity’s objects include assisting service personnel leaving the Armed Forces to resettle into the civil community.”

        Source:Charity Commission

      • “The charity provides food and guidance at street level and accommodation to ex-service personnel.”

        Source:Organisation

      • “Mental health issues, PTSD support and other concerns are available through the charity day centre/hub.”

        Source:Organisation

    • Property is a distinctive part of the support model

      Housing-related assets appear to be central to the organisation’s approach: accommodation is part of its charitable purpose, while charity-owned holiday homes extend its offer into respite and recovery.

      Why it matters

      This may give the organisation capabilities that advice-only veterans’ services lack, while also creating ongoing responsibilities for property management, access allocation and maintenance.

      Show evidence

      • “The charity’s objects include the provision of housing, accommodation, facilities, services or other charitable support.”

        Source:Charity Commission

      • “The charity offers free respite breaks in two locations using charity-owned static holiday homes.”

        Source:Organisation

      • “The charity reports providing buildings, facilities or open space.”

        Source:Charity Commission

    • Its public digital presence may be compromised or no longer maintained

      The supplied website content appears unrelated to the charity’s mission and instead promotes non-UK casinos. This may indicate a compromised domain, an expired web address reused by another party, or a serious lapse in public communications.

      Why it matters

      For people seeking support, partners considering referral, or funders assessing credibility, this disconnect could obstruct access and weaken trust despite the charity’s stated service offer.

      Show evidence

      • “The supplied website content promotes non-UK casinos and casinos not on GamStop.”

        Source:Charity Commission

      • “The charity’s stated purposes concern Armed Forces resettlement, welfare and accommodation.”

        Source:Charity Commission

      Remaining uncertainties

    • There is no evidence of where services operate, how many people are supported, or whether accommodation is emergency, temporary or longer term.
    • The relationships between the charity, statutory veterans’ services, housing providers and mental health specialists are unknown.
    • It is unclear whether the website is controlled by the charity, compromised, or associated with an outdated domain.

      Additional evidence needed

    • Recent annual reports, accounts and impact information showing beneficiaries, locations, referral routes and outcomes.
    • Verification of the charity’s current official contact channels and website ownership.
    • Information on housing stock, respite eligibility and partnerships with veterans, homelessness and mental health services.
    Charity Commission profile
    Source:Charity Commission

    Activities

    Providing food and guidance at street level and accommodation to and advancing the care of ex- service personnel including Mental health issues / PTSD support and any other concerns is available through the charity Day centre/hub. The charity offer free respite breaks in two locations staying in static holiday homes (charity owned) available to former members of her Majesty's armed force.

    Charity objects

    THE PROMOTION OF THE EFFICIENCY OF THE ARMED FORCES OF THE CROWN BY ASSISTING SERVICE PERSONNEL LEAVING THE ARMED FORCES TO RESETTLE INTO THE CIVIL COMMUNITY AND THE RELIEF OF FORMER SERVING MEMBERS OF THE ARMED FORCES OF THE CROWN AND THEIR FAMILIES IN CHARITABLE NEED THROUGH THE PROVISION OF HOUSING, ACCOMMODATION, FACILITIES, SERVICES OR OTHER CHARITABLE SUPPORT.